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Export Magento Products into Google Base
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Google Base is a fantastic tool and should never be underestimated. If you don’t know what Base is – it is a database where users can upload data feeds of products, blog posts, reviews, jobs, hotels, you name it… On occasions, Google will supplement their usual search results with results from Base.
For example, check out this search for TV Wall Brackets – on this page you can see three results which are “Shopping Results”. These results have very good click through rates, simply because they list a relevant product, and they also echo the delivered price of a product.
Before now, trying to get all your products from your Magento site on to Google Base was pretty impossible – as it’d be a manual job to go into the database, export it as CSV, put it into Excel, delete the fields which are not required etc.
Now however, a plugin has been released via Magento Connect, called “SingleFeed Export Module” – this module is fantastic because it exports products from your Magento Store into a SingleFeed compatible data feed format.
Subsequently, SingleFeed then can submit your products to over a dozen comparison shopping engines including Google Base/Product Search, Nextag, Shopping.com, Pricegrabber, Shopzilla, Yahoo Shopping and many more.
The beauty of doing it through SingleFeed is that it will allow you to manage your products with only one feed instead of one unique feed for each shopping engine.
Therefore, check out SingleFeed and also see the Export Module plugin on the Magento site.
about the author
This article was written by Sam Davis on December 13, 2008.
Computing over a glass of Grenache Shiraz... again! Sam is the Editor of Blasted Thing. Contact Us |
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Sam,
Thanks for the review of our export extension! We are excited to begin working with Magento merchants with our simple easy to use tool. Getting started with a SingleFeed account is now quicker than ever. If users have any questions about the extension, contact us today.
Hi there,
Does the single feed module work for UK websites? thanks.
does magento has a feed url that we need to submit to Google Base.. I have been having problem to see my products under my Google base account…
Thanks
I eventually got the module to work and managed to fix all errors.
I put together short step-by-step guide on how to set up the Magento Google Base feed, including account configuration, adding the condition attribute & mapping attributes and publishing them here http://blog.pod1.com/e-commerce/magento-google-base-feed/
I found this extension which is cheaper and seems to be easier to use :
http://www.magentocommerce.com/magento-connect/Wyomind/extension/5052/simplegoogleshopping
Hi,
We had been uploaded the product feeds directly use the magento admin panel, catelog-googlebase-manage items. It’s successful since last week. We can not submit any product feeds now.
We need to find a new way to submit the products data feed, we want to try theSingleFeed. But we got a problem here, we need to keep the ranking of the products after we upload the products data, you know some products has been exist in Google search for a long time, we need to maintain their existing traffic, can it work?
We appreciate your help. We need to make sure before we buy the licenses.
Just completed a very flexible module for Magento version 1.6 (may work on previous versions, but is untested at this time) that will create an XML file to be submitted to Google Merchant Center that will be compatible with the changes on Sept. 22nd. It has reporting to check products before they are added to your feed. It uses a Java Script taxonomy checker to get the Google Product Category for your product (no more cut and paste from Google to your product and create a custom attribute). It allow for custom mapping for certain attributes. It accounts for up to 10 additional images per product (per Google specification). Uses Magento Cron to schedule file generation.
Check out the user guide at: http://fancyfiber.com/studios/products/en/buy/google_merchant_center_feed_user_guide
Buy it for $20 at: http://fancyfiber.com/studios/products/en/buy/magento-modules/google-merchant-center-feed.html
Features at a glance:
JavaScript selector for Google Product Taxonomy (required by Google as of Sept 22, 2011)
Automatic selection of store category for inclusion in file
Automatic inclusion of special price and dates
Ability to create custom attribute mapping to your product attributes
Cron scheduled creation of XML file
Works with multiple stores
Select products by attribute set and ability to exclude specific products
Reports to verify the majority of the most common errors with Feed files (include troublesome apparel products)
Able to override most attributes sent to Google so they don’t have to match store values exactly (I use this to fix long store titles)
Support for configurable products – item group id sent for the configurable parent.
Separate feed files per store – can disable feeds per store view
And more…
GoMage Feed Pro: http://www.gomage.com/extensions/gomage-feed-pro.html
A product feed is a data file that contains information about all of your products in a specific format.
GoMage Feed Pro allows you to provide information about products from your online store to search engines like Google Base, Yahoo! Store, eBay, Amazon.com and other sites that collect and show information about your products.
Where you can use GoMage Feed Pro:
Google Base (in the US, UK, Australia, Germany, France, Japan, China, Italy, the Netherlands, Spain, Brazil and Switzerland), Yahoo! Store, eBay, Facebook, PriceGrabber, Shopzilla, DealTime, Froogle, Kelkoo, Nextag, Shopping.com, ShopBot.ca, PriceCanada.com, TheFind.com, Commission Junction and many more…